"I believe that if we really want soils to be that carbon sequestering part, we need to be explaining to agriculture and producers this whole dynamic of carbon and how it's going to benefit them in ways that they really haven't thought about very much." Dr. Jerry Hatfield

"We know there are dollars left on the table on every acre, it's just a matter of finding it with your farm data." - Lance Meyer, Kansas

LANCE MEYER: Hi, guys. My name is Lance Meyer. I'm an advisor here in eastern Kansas, actually located in the little town of Wellsville, just southwest of Kansas City. I've been with Premier Crop for about a year and a half now, and I work with growers kind of all over Kansas. I’m mainly focused here in east-central Kansas, but I get out west and up north a little bit, so kind of all over.

"Part of the value of what they get in the Premier Crop program is being able to see beyond their own operations. A lot of times, hybrid and variety is the very first thing they look for."

If I asked you if you had a budget, you would most likely tell me you did. If I asked you where you could skim your budget in order to save more for your child’s education, a new truck or a vacation, you most likely wouldn’t know where to start. I know I wouldn’t!

In this Premier Podcast episode, we're talking with Matt Bowers, Premier Crop’s Eastern Strategic Account Manager and Kimberly Beachy, with ProTech Partners in Indiana. Matt and Kimberly discuss the top three examples of agronomics and economics.

"You're capable of using your yield monitor to measure,
do trials and check if your plan actually worked.
It's so much easier than it used to be." - Dan Frieberg

"We have growers who tell us that we're helping them with their economics, which helps convince their lender to give them the full operating line."
Dan Frieberg

"Yield efficiency is about tying
agronomics and economics together.
It's perfect timing for the market
because things are so tight at the farm gate."

In farming and a pandemic – having the right denominator matters