Management Zones are defined as, similar agronomic areas in a field that are created from a combination of layers. These similar agronomic areas can be used to manage inputs and data to analyze better efficiency and return on investment to your farm.  At Premier Crop we offer a user-friendly way to bring these layers together in one platform and help you make confident decisions from your data.   

I try very hard to not fall in the trap of “geek” talk. It’s a special challenge, as we are a company full of geeks! Even though we hire a lot of “normal” people, within a year we typically convert them into farming geeks/nerds. They still look normal, but they aren’t. I describe what we do as the collision of agronomy and technology. It’s the technology side that leads us to becoming geeks.

One of the services Premier Crop provides growers with is community or group data analysis from a regional basis. Growers can confidentially and anonymously share their field data with other growers in their region though written data-sharing agreements. Group data analysis compliments field- and grower- level analysis; growers receive actionable field intelligence they can use on their own fields.

Where to cut expense in tough times! Row crop agriculture now faces that question. Big company solutions to this dilemma are already resulting in massive layoffs or job cuts.

If you’ve ever traveled to London and been a passenger on their subway system, the "tube," you’ve heard the phrase “mind the gap.” It’s kind of funny because that’s not how Americans would say it. We’d probably say “watch your step.” The long straight cars and the curves in the tracks cause the gaps between the train cars and the loading platform; therefore, passengers are warned to “mind the gap.”

A quick Google search on the word efficient returns the following definition - achieving maximum productivity with minimum wasted effort or expense.  I like to think of efficiency as a ratio, or fraction. Most often the input value of the equation is time or money.  Efficiency is something almost everyone strives for in some aspect of their life. Think about different tasks you try to become more efficient at.

With Christmas fresh in the rear-view, I’m reflecting on the gifts I gave and whether or not they were the ‘right’ gift for each person. What quantifies a good gift in my mind is not at all what quantifies a good gift to my husband. I’ve learned I need to ‘speak his language’ if I want to choose something that really sparks joy for him. The funny part?  The gift itself doesn’t matter to him! What matters to him is that the gift is well-researched and that it’s the choice the research says was best among similar options. This year, my husband got a new angle grinder power tool. The angle grinder could’ve cost $80 or $400, he doesn’t care—so long as he hears these words: “I spent endless hours looking for the best angle grinder and based on multiple sources of research, this is THE angle grinder to beat all angle grinders.” 

At the inaugural Ag Data Conference, Aaron Rahe, one of our Premier Crop advisors, shared his perspective on how he works with his grower customers. Premier Crop was fortunate to hire Aaron is an Iowa farm kid, as he finished his MBA after his five-year stint with the U.S, Navy. Aaron carries his military and business training into how he approaches his work with growers.

pre·ci·sion

/prəˈsiZHən/ noun
the quality, condition, or fact of being exact and accurate.

It's almost the time of the year when making New Year's resolutions are popular. Ever make a business resolution? If you haven't been using your data to make decisions, how about making that your resolution?