Why do you put so much focus on driving higher yields per acre?

Telling your customers they’re under-performing isn’t a great business model. Encouraging them to take part in agronomic benchmarking can sometimes have that same effect. Those at the top might enjoy the satisfaction of knowing they are the stars, but how do you gently push the below average customers to step up their game?

"We're all about tying the economics to the agronomics, which just means when we're adjusting nutrient rates and plant seeding rates and decisions about what we spend in different parts of the field, we're tying that out at the end of the year."
- Dan Frieberg

As a grower, you’ve most likely asked yourself, “How do I improve my operation’s performance?” Defining success is an important first step towards improving performance on your operation. However, the definition of success has evolved over time. 

It takes a great deal of effort to plan appropriately for the upcoming crop season. It isn't easy to be successful, and it definitely takes some time. There's an old saying that says, “You plan your work, and then you work your plan.” 

"We use SciMax Solutions, a Premier Crop partner,
to push everything we can
in order to get the best ROI
and try to do the best job that we can."
- Mike Myers, Waukee, IA

Today we will be discussing the ag industry with ag author, speaker, comedian, and personality - Damian Mason. Damian speaks on topics surrounding business and agriculture to keep audiences up to date with a touch of humor.

In this Premier Podcast episode, we're talking with Matt Bowers, Premier Crop’s Eastern Strategic Account Manager and Kimberly Beachy, with ProTech Partners in Indiana. Matt and Kimberly discuss the top three examples of agronomics and economics.

"You're capable of using your yield monitor to measure,
do trials and check if your plan actually worked.
It's so much easier than it used to be." - Dan Frieberg

"We have growers who tell us that we're helping them with their economics, which helps convince their lender to give them the full operating line."
Dan Frieberg