"Data is valuable, but data in the hands of the right people with the right context is really, really valuable." - T.J. Masker
"Growers tell me they are frustrated with precision ag, they've invested in the technology. I tell them, 'You just want to put the pieces of the puzzle together to see exactly what the picture is.’ And they are relieved when Premier Crop can help."
- Katie McWhirter, Director of Training and Development
"We're all about tying the economics to the agronomics, which just means when we're adjusting nutrient rates and plant seeding rates and decisions about what we spend in different parts of the field, we're tying that out at the end of the year."
- Dan Frieberg
"I think people are really good looking at a 10,000-foot view, but when you dive deeper into the economics and profitability, that's where the rubber meets the road."
- Landon Aldinger, Farmer, Iowa Falls, IA
"Part of the value of what they get in the Premier Crop program is being able to see beyond their own operations. A lot of times, hybrid and variety is the very first thing they look for."
In this Premier Podcast episode, we're talking with Matt Bowers, Premier Crop’s Eastern Strategic Account Manager and Kimberly Beachy, with ProTech Partners in Indiana. Matt and Kimberly discuss the top three examples of agronomics and economics.
"We have growers who tell us that we're helping them with their economics, which helps convince their lender to give them the full operating line."
A legacy for generations in the Rossman Family
There are no right or wrong answers to the title of this blog, How Technology has changed agriculture, instead there are too many to write about. Technology is supposed to make our lives easier and our work more efficient. Depending on your age (generation) your answers to this question will differ. I decided to ask my dad and grandpa what technologies have had the most impact on their farming careers.
A look at Emergence in West Central Iowa
With planting finished up and warm weather finally here, crop scouting can provide valuable information about crop conditions and give early indications about issues that may impact final yield. The DataView app is a great tool to help make scouting easier and more efficient.
Topics: Ag technology
Premier Crop Systems is pleased to announce that the Board of Directors has appointed Darren Fehr as President and Chief Executive Officer and a member of the Board of Directors effective immediately. Fehr previously held the position of Director, Sales & Marketing with Premier Crop Systems and will succeed Dan Frieberg. As Dan transitions toward retirement, he will remain actively engaged in the company as Vice President, Technical Services.
Topics: Ag technology