Why Use Variable Rate Prescriptions?

Posted by Lance Meyer on 9/24/20 10:15 AM

What truly is the purpose of a variable rate prescription? Wikipedia puts it as “the application of a material, such that the rate of application is based on the precise location, or qualities of the area that the material is being applied to.” Fairly complicated right? At Premier Crop we like to describe it as using your technology that your equipment already has to reallocate your inputs to a part of the field where your yield potential and return on investment are higher. Ever since variable rate application methods were introduced in the 1990s and on into the 2000s there have been a number of farmers who have strayed away from using variable rate technology because it “just doesn’t pay”. I can understand this mentality because there has never been a precision agriculture software that ties the agronomics to the economics. Was the increase in yield that we saw in that area of the field where more seed/fertilizer was applied enough to offset the cost of the inputs and provide a greater return? This is the type of question that led many to be non-believers in variable rate prescriptions.

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Topics: variable rate

Yield Efficiency as a New Measurement of Profitability

Posted by Dan Frieberg on 9/3/20 10:15 AM

"Yield efficiency is about tying
agronomics and economics together.
It's perfect timing for the market
because things are so tight at the farm gate."

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Topics: yield efficiency

Creating a Farm Plan Matters

Posted by Dan Frieberg on 8/27/20 10:15 AM

"Squeezing every possible bushel and dollar out of every acre is critical. You have to create a farm plan to manage areas of your fields. It will produce a dramatically different productivity potential than those who don't create a plan."

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Topics: Farm Plan

Manage Your Seed Investment

Posted by Sarah Windhorst on 8/20/20 8:16 AM

As average farm size grows, farmers hear more and more about the data and technology available to their operation. Farm management decisions are increasingly driven by these layers of data. Yet, there is undoubtedly an emotional side to many input decisions--and for good reason. Simply put, we are all still human and crave relationship. If a world that is supposed to be in quarantine has taught us nothing else, it is the truth of that statement. The need for human interaction has and will continue to drive us to desire closeness to others. Business done without handshakes and smiles, a world where virtual meetings reign supreme, is a tricky world to navigate. As more and more buying decisions move online, how will farmers adapt?

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Topics: seed selection

The benefits of a farm plan

Posted by Dan Frieberg on 8/11/20 10:15 AM

"The idea is to create a farm plan so the plant never has a bad day.
From start to finish, execute a farm plan,
and you will maximize yield and yield efficiency."

DARREN FEHR: The point is, to be responsible and to plan appropriately, it takes a lot of effort. And I think that's the theme for this podcast: it isn't easy to plan ahead for some of these things. For you to be successful, it isn't easy, and it takes some time. With all that being said, Dan, what are some of the key principles here to plan effectively, prior to purchasing products and prior to getting into the production cycle? 

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Topics: farm analytics

Managing your Fields for success

Posted by Jason Cabbage on 7/30/20 10:33 AM

As an avid baseball fan, I am yearning for the pre COVID-19 days of turning on a Royals game basically every night and watching the boys of summer duke it out. Every so often I don’t get the chance to actually watch or listen to the game and the next morning I am forced to look up the box score. If you’re like me and grew up looking for box scores in the paper (now we have the internet) you understand that it can be important information, but they fail to give you the entire picture of the game.

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Topics: farm analytics

You Can't Manage What You Don't Measure

Posted by Dan Frieberg on 7/23/20 8:15 AM

 

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Topics: yield efficiency

Farm Analytics Help Identify Problem Areas to Make Improvements

Posted by Kelsey Andera on 7/16/20 8:15 AM

Every grower has a goal for their farming operation. Seeking high yields or decreasing costs of operation are commonly cited, but ultimately what every grower wants to know is whether or not each decision is profitable. But how do we go about doing this? Since no two fields are the same, there’s an increasing need for information generated down to the sub-field level. We can’t apply the same rule of thumb across an entire operation or we’d never gain any improvement. Some of our advisors refer to this as ‘farming by the foot’ to gain a deeper understanding of each field in order to have optimal success. By studying each foot individually, using farm analytics, we have the capability to drill down and identify each limiting factor(s) per field. 

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Topics: farm analytics

Leveraging Big Data

Posted by Dan Frieberg on 7/14/20 1:35 PM

In our latest Premier Podcast:
"The more data you get,
the more it lets you break it apart
into more meaningful insights."
- Dan Frieberg

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Topics: Big Data

Fact Check Your On-Farm Trials

Posted by Katie McWhirter on 7/9/20 8:15 AM

New agronomy products are being brought to market every year, with claims of adding bushels to your bottom line. Every farmer is curious whether or not these products actually perform. Whether it’s micros, in-furrow, seed treatment, fungicide, or biologicals, farmers want proof that a product will perform on their own acres. Most are willing to try a new product or two on a few acres to see what will happen before they invest in every acre. However, how they analyze that data is essential to getting a clear picture to that product’s success.

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Topics: trials

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Premier Crop Systems, based out of Des Moines, IA, started in 1999 to deliver better agronomic decisions through data analysis that lead to higher yields, increased profits and more sustainable practices for customers. 

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